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The hunt for a truly excellent rug often mimics the story of Goldilocks, with no perfect-middle-ground-outcome: too expensive, too cheap, too small, too big. And just when you find the perfect rug? It's a handmade, handcrafted, hand embroidered item with a lead time that requires the patience of a saint. So, naturally, when we spot a high street rug favoured by designers, we sit up and listen.
The latest ready-to-go item that's caught the eye of designers and our editors alike? La Redoute's Madotto rug. A rug that's as versatile as it is affordable, it can be used outside, inside, on the ‘cream-heavy’ side, or the full hued russet. Hey, it's basically four rugs in one.
Finally back in stock, the rug can be seen, above, in a charming Beata Heuman project. In this London flat, the Swedish designer has paired the £100 Madotto rug with dark greens and warm wood to calming effect. In this setting, the rug plays a more subtle character than more than one might anticipate.
Another rug fan is Anna Rhodes, the London-based interior designer and production designer. In her atmospheric 18th-century cottage, the rug looks stylish in a pared-back study.
It's not just interior designers who have fallen for the checkerboard piece, but tastemakers and artists too. Sandra Barrio Von Hurter, founder of jewellery company Sandra Alexandra, has chosen the smaller size Madotto rug for her at home studio. The rug is paired with a sunshine yellow, which brings out the more playful side of this versatile rug.
Handily, the rug comes in three different sizes too, so all you need to do is assess your square footage (and budget) and you're away!